Spotlight On: Amy Bellgardt

Name of Business: Mom Made That!
Type of Business: Mom Business & Blog Promotion
Web Site: http://mommadethat.com/
Email: mommadethat@gmail.com

Tell us more about your business.

Mom Made That! is THE place to LIST, SHOP and SUPPORT mom businesses and blogs. Moms are the most innovative creators, writers, inventors and business owners I know. This site is my way of showcasing their amazing products, ideas, blogs and service.

Why did you decide to start this type of business?

Last November, I created a Holiday Gift Guide for my mom blog, MomSpark.net . After meeting so many moms with clever inventions, businesses, and sites, I was inspired to create a year long "guide," and Mom Made That! was born.

What makes your business unique?

Mom Made That! is unique because all of our businesses and blogs are mom created and run. Moms can effectively grow and promote their businesses and blogs at much lower rates than conventional advertising or public relations can offer.

Can you share with us the challenges that you have encountered related to starting a business?
The biggest challenge I have faced is getting the word out and getting a "buzz" going about Mom Made That! I spend most of my work time on this effort, and little by little, it snowballs.

How did you overcome these challenges?

I often think of the "How do you eat an elephant?" analogy. I take one bite at a time, and remember that success does not happen overnight. Patience is difficult at times, but necessary when owning a small business.

What has been your biggest success thus far?

My biggest success since starting Mom Made That! is hearing how much it has helped my fellow mom businesses. When I learn that a customer used a Mom Made That! coupon code to purchase a mom made item, I get giddy!

What is your favorite free business resource?

Social networks like Facebook and Twitter are, by far, my favorite free resources.

Can you share with us something that very few people know as it relates to your business?

One thing I think people disregard is the time I spend on networking to make this business work. It has taken a lot of effort, but it is so crucial when trying to grow a business.

What words of advice would you provide to others who are considering starting a business?

If your heart is in your business, and you truly believe in what you are selling/offering, you will succeed. You will naturally work harder, and more efficiently, if you love what you do.

Do you have any special offers for those reading this interview?

Mom businesses and blogs who read this interview will gain an additional 30 days free with the purchase of any listing! Please add in checkout comments that you read this interview.

Would you like to be considered for an upcoming "Spotlight On" post? If you have a web site and a business Up & Running story, please email Jennifer Moore at Jennifer@Pink-Heels.com. You can be located anywhere in the world as we are creating a global network of fabulous women!